CLIENT: PERNOD RICARD
STUDIO: CHRONICLE STUDIOS
YEAR: 2020
With the overnight decimation of bars and pubs, Pernod Ricard were looking to develop a solution that would put the tips back in the tip jars of our favourite venues around the country. Chronicle was tasked with developing a strategic solution to this, by creating content where partner venues shared a cocktail tip with one of their favourite Pernod brands, resulting in every like and share adding tips to their jar.